About us
About Us · Hartley & Grace
Born from sunshine. Worn with purpose.
Hartley & Grace is a women’s dress brand rooted in the warmth, confidence, and effortless beauty of the Sunshine State — crafted for every woman who moves through life in her own way.
OUR STORY
A brand born from frustration and fueled by fire.
It started with a problem every woman knows: the dresses that look incredible never feel quite right, and the ones that feel comfortable never truly express who you are. Hartley & Grace was built to end that compromise.
We are a women’s dress brand inspired by the spirit of Florida — golden light, coastal ease, and a quiet confidence that speaks for itself. Our designs channel that energy into pieces made for real moments, real lives, and women who refuse to choose between beauty and comfort.
From everyday wear to unforgettable nights, Hartley & Grace dresses move with you. They’re the ones you reach for when you want to feel your best — and the ones that turn even an ordinary day into something special.
OUR VISION
A world where every woman feels at home in her own style.
We envision a future where women never have to compromise between looking beautiful and feeling completely themselves. Hartley & Grace exists to redefine what a dress can be — not just something you wear, but something you feel.
Our goal is to become a brand women trust not only for how they look, but for how they feel when they wear it. Confident. Comfortable. Fully themselves.
OUR MISSION
To create dresses as expressive as the women who wear them.
Our mission is to design and deliver dresses that blend thoughtful craftsmanship with the effortless energy of Florida — offering style that feels natural, and comfort that feels effortless.
Every decision we make — from fabric selection to fit — is centered around one thing: the woman wearing it. Her lifestyle, her confidence, and her freedom to express herself without limits.
THE HARTLEY & GRACE CODE
01 — Thoughtful Craft
Every piece is made with care. We choose fabrics that feel soft, move naturally, and hold their beauty over time. No shortcuts. Just pieces made to be worn and loved.
02 — Designed for Her
Our silhouettes are made to fit real bodies. From the way a dress flows to how it sits and moves — every detail is designed to make her feel confident the moment she puts it on.
03 — Florida Soul
We carry the warmth of the Sunshine State in everything we create. Light fabrics, soft tones, and effortless styles inspired by sunlit days and relaxed elegance.
FOUNDER QUOTE
"I wanted dresses that felt like a warm evening by the coast — effortless, beautiful, and impossible to forget. That is what Hartley & Grace is. That is what every woman deserves to feel." — The Founder, Hartley & Grace
Hartley & Grace wasn’t created in a boardroom. It was built from a simple idea — that women deserve clothing that feels as good as it looks.
We believe what you wear says something about you before you speak. And we want that message to be confident, natural, and unmistakably you.
This is more than a brand. It’s a reminder that you don’t have to choose.
Step Into Your Story
The dress is waiting for you.
Discover the collection and find the piece that feels like you — exactly as you are, and exactly as you’re becoming.
Shop the Collection